RealGoodWords
For local businesses

Improve your Google Business Profile rank.

More reviews. Better replies. The way Google rewards.

Mario's Trattoria exterior with outdoor seating
Plate of fusilli pasta with tomato sauce and basil
+44 more
Google Business Profile

Mario's Trattoria

4.9(312)

Italian restaurant$$Open now

Performance

Local rank#2
Reviews / mo+47
Reply rate100%
Avg reply<1h

Profile strength

  • 47 photos
  • Hours · 7 days
  • 12 services
  • Menu uploaded
  • 6 attributes
  • Posts · weekly
Use our free tools, forever

SMS, email & QR-code review requests · reply tips · competitor stats

Ai GBP Customer Service Agent $29/mo

Full automation and optimisation in 1-click

Why it matters

Your Google Business Profile is a revenue driver

It is where local customers find you, judge you, and choose you, usually before they ever reach your website.

4.5%

conversion rate for fully optimised profiles, against just 1.8% for incomplete ones.

Search Endurance

93%

of mobile searchers visit a business within 24 hours when it ranks in the Maps 3-pack.

Search Endurance

18%

more revenue for businesses that actively respond to their reviews.

Search Endurance

84%

of all profile views come from Google Maps, not traditional Search.

Search Endurance

97%

of consumers read online reviews before choosing a local business.

Search Endurance

2.7×

more likely to be seen as reputable when your profile is fully optimised.

Search Endurance

What Google uses to rank your business profile

  1. Review velocity

    Why Google rewards it

    Google ranks profiles that earn reviews steadily, week after week. One big burst looks rigged and gets filtered out, so a consistent flow is what actually lifts you in the local pack.

    <2Reviews a month, most SMBs
    How we deliver it

    Ask every customer in seconds with unlimited email, 25 texts a month, and a printable QR code. Every channel sends them straight to your Google review page.

    5×More reviews a month

  2. Content relevance

    Why Google rewards it

    Google reads the words inside your reviews. When customers name what they came for, those natural keywords tell the algorithm exactly what you are good at, and rank you for it.

    ScriptedCoached prompts, rating gates
    How we deliver it

    We ask one open question, with no scripts and no rating gates. Customers answer in their own words, so the keywords are genuine and Google trusts them.

    VerbatimYour customer's own words

Get started with our free tools

  1. Response rate

    Why Google rewards it

    Google rewards profiles that reply to every review, yet most businesses answer barely one in three. A wall of silent reviews tells Google, and your customers, that nobody is home.

    30%Industry reply rate
    How we deliver it

    The Agent replies to every review the moment it lands, in your brand voice, with no effort from you. Your response rate holds at 100%, automatically.

    100%Your reply rate

  2. Response speed

    Why Google rewards it

    A fast reply signals an attentive business, and Google weights it heavily. Most owners take over a week, by which point the customer and the ranking boost are long gone.

    >7 daysIndustry average delay
    How we deliver it

    Every new review gets an on-brand reply within the hour, day or night. You never lift a finger, and you never miss the window that counts.

    <1hYour average reply

Test our Ai GBP customer service agent

The Ai Customer Service Agent

Trained for one job. Guarded for everything else.

Trained on
  1. Customer service language. Replies read warm, never corporate.
  2. Six tone presets, warm to playful, matched to your brand.
  3. Your brand voice, learned from a few sample replies.
Blocked from
  1. Operational claims (refunds, staffing, menu changes).
  2. Offers, discounts, and coupon codes.
  3. Booking links and external calls to action.

Local Standings.

How your Google reviews stack up against three local peers.

Your Voice

Ai replies in your voice, trained on Google’s guidance.

Built on Google’s playbook

Optimised for results

Google publishes the rules that decide who ranks. Under the hood we tune the Ai to satisfy every one of them, automatically, so you never have to think about it.

Google policyRGW Ai rule
  1. Google policy

    Reviews must reflect a real, first-hand customer experience.

    RGW Ai·Auto-tuned

    Asks open, unscripted questions. Never tells the customer what to write.

  2. Google policy

    Share your review link or QR code directly with customers.

    RGW Ai·Auto-tuned

    Every SMS, email and QR code routes to your own Google review link.

  3. Google policy

    Ask for reviews at a natural, well-timed moment.

    RGW Ai·Auto-tuned

    Sent a day or two after the visit, paced so it never reads as spam.

  4. Google policy

    Respond to every review you receive.

    RGW Ai·Auto-tuned

    Replies to every review automatically. 1 to 3 star reviews are held for your approval.Autopilot

  5. Google policy

    Never use review replies to advertise or promote.

    RGW Ai·Auto-tuned

    Blocked from offers, discounts and promotional language at the model level.

Source Google Business Profile Help, May 2026See the full alignment map

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